Who knew that exercise had the power to light up a city skyline with a strip tease? That’s the message from Contrex, a French mineral water division owned by Nestle.
In this video that’s become a viral hit in Europe on YouTube and Facebook, the visual is clear and the message is to have fun drinking water and exercising.
Check out how pedal power boosts the suggestive moves of a pink neon male stripper until he ends the dance by taking everything off with a sign that says: “Congratulations! You’ve just burned 2,000 calories.”
We also must agree with the tagline at the end of video: “Slimming down shouldn’t have to be boring.”